SPERRY BRAND STORY CAMPAIGNS
Lead Digital Designer
Paul Sperry created the Sperry brand in 1935, inspired by his dog’s grippy paws to create the first boat shoe. The “About Us” page shares an overview of the brands deep history, including a slideshow timeline of Sperry milestones, as well as an overview of Paul Sperry’s original shoe designs. The “Authentic Original” page showcases the unique history of the iconic shoe as well as the features and benefits still being used today.